Cleveland (May 10, 2018) – Mother’s Day remains one of the most popular card-sending holidays, and for good reason: moms are amazing! Any and every day is a good day to celebrate all the fabulous moms who make our lives better with their love and support, so be sure to sing it from the rooftops in an extra-special way on Sunday, May 13. The newest invention from American Greetings will help you do just that because the Happy Birdies™ collection of Mother’s Day cards is sure to make her heart sing.
How tweet it is to share Happy Birdies for Mother’s Day! This perfectly-perched collection features a dimensional, metallic plastic birdcage on the front that peeks inside to pretty illustrated scenes. When the quaint door swings open, lights twinkle while a sweet song plays, complementing the warm, heartfelt message. Happy Birdies can be hung by the attached ribbon to be displayed long after Mother’s Day, making it a new favorite keepsake.
Designs in this beautiful collection include a royal highness bird letting your mom know she’s the Queen of All Moms, a pair of pretty pink birdies wishing any mom a Happy Mother’s Day, and a gardening grandmother bird honoring all the special things grandma brings to your life.
“Hearing how much you are appreciated and loved is music to anyone’s ears, but expressing gratitude on Mother’s Day is an integral part of celebrating all the wonderful moms in our lives,” said Carol Miller, vice president of corporate innovation at American Greetings. “The keepsake nature of the new Happy Birdies collection makes it the perfect way to remind her how important she is – on Mother’s Day and every day.”
This year marks the 10th anniversary of American Greetings Pipeline of Innovation! As the industry leader in greeting card inventions, we have proudly introduced 180 new greeting card formats under the Inventions™ brand, offering the ultimate selection of exciting, new-to-the-world ways to celebrate birthdays and other happy occasions. Incorporating brand-new twists on technology in cards with carefully written copy and celebratory artwork, the combined effect is the perfect selection of greeting cards that are sure to surprise and delight any recipient. Continue the fun and spread the wow factor of our dynamic greeting card innovations by sharing your pictures, videos and messages on social platforms with the hashtag #BestCardEver.
Consumers can find Happy Birdies™ cards, in addition to a great selection of inspiring cards from American Greetings, at participating drug chains, grocery stores and mass retailers nationwide, as well as in American Greetings and Carlton Cards retail stores. Those who enjoy sending ecards can share American Greetings cards online from www.americangreetings.com. For more information on American Greetings, visit www.americangreetings.com/corporate. You can also follow American Greetings on Twitter, Facebook, American Greetings blog, YouTube, Pinterest, LinkedIn, Google+ and Instagram.
About American Greetings:
As the leader in meaningful connections, American Greetings is committed to making the world a more thoughtful and caring place. Founded in 1906, the creator and manufacturer of innovative social expression products offers paper cards, digital greetings, gift wrap, party goods and more to help consumers honor the people and moments in life that really matter. The Company’s major greeting card brands are American Greetings, Papyrus, Recycled Paper Greetings and Carlton Cards. AmericanGreetings.com lets consumers shop and buy paper cards, ecards, printables, party supplies and gift wrap — along with providing useful content that educates and inspires visitors to connect more meaningfully. The 112 year-old Company is headquartered in Cleveland, Ohio, and its products can be found in retail outlets worldwide. For more information, please visit our corporate site.