American Greetings Reports Financial Results in Line with First Quarter Projections

CLEVELAND, June 19 /PRNewswire/ -- American Greetings Corporation (NYSE: AM) today reported operating results in line with its projections for the first quarter of fiscal 2002.

Net income before one-time charges for the first quarter ended May 31, 2001, was on expectations at $18.4 million, or 29 cents per share. This compares to net income of $38.5 million, or 52 cents per share, excluding a one-time, 8-cent-per-share gain on the sale of an asset and before the cumulative effect of an accounting change, during the same period in fiscal 2001. Including one-time pre-tax charges of $158.1 million, or $1.55 per share, the corporation reported a net loss of $80.1 million, or $1.26 per share, for the quarter. For the same period last year, net income was $17.4 million, or 27 cents per share, which includes the impact from an accounting change of $21.1 million (net of tax), or 33 cents per share, and the one-time gain on the sale of an asset.

The $158.1 million in one-time charges consists of three previously announced components:

  • The corporation's progress toward the reorganization of its core business resulted in a charge of $89.9 million, or 88 cents per share.
  • The conversion to scan-based trading for the majority of stores of two select retailers resulted in a pre-tax charge of $50.5 million, or 50 cents per share.
  • The completion of contractual changes with online strategic partners resulted in a pre-tax charge of $17.7 million, or 17 cents per share.

Net sales for the quarter were $505.7 million, down 15.1 percent from $595.7 million last year. Excluding the effect of the scan-based trading implementation, sales for the first quarter were $562.2 million, down 5.6 percent from prior year. In addition to the impact of scan-based trading, the sales results also reflect:

  • The corporation's new pricing strategy, which includes offering more value-priced cards in mass retail channels and entering the deep discount channels. While the initial pricing reset will negatively affect fiscal 2002 performance, positive first quarter point-of-sale results from top retailers are encouraging
  • The corporation's efforts to reduce retail inventory levels, which will be complete by the end of the second quarter of the current fiscal year.

"We are happy to have met our earnings estimates for the first quarter, but we are not satisfied with the results we have reported," said Morry Weiss, chairman and chief executive officer of American Greetings. "We realize that fiscal 2002 is going to be a year of great change for us, and we are pleased that we have already started implementing the key areas of our restructuring, which we expect will significantly improve profitability in fiscal 2003 and beyond."

Restructuring update

American Greetings reported progress toward the reorganization of its core business, which will result in pre-tax charges of $200 to $220 million in fiscal 2002 and expected ongoing pre-tax cost savings of about $90 million per annum, beginning in fiscal 2003.

Included in the core business reorganization plan announced in March are brand rationalization, product line size reduction, consolidation of facilities and headcount reduction of approximately 1,500 associates, all of which are on schedule for completion by the end of the fiscal year:

  • The brand rationalization and product line size reduction, which together entail the elimination of the corporation's Forget Me Not
    greeting card brand and a significant portion of products, is well underway. The corporation is in the process of communicating the new brand strategy to retailers and has already identified the products slated for elimination.
  • The facility consolidation, which consists of closing or reducing the workforce at select manufacturing and distribution plants, is on track for completion by the end of the fiscal year, with changes announced at most affected locations.
  • The headcount reduction targets, about half of which tie directly to the facility consolidation plan, remain on schedule.

"The progress we have already made with this reorganization demonstrates our commitment to delivering the full amount of cost savings in our plan," said Jim Spira, president and chief operating officer, who is leading the restructuring effort. "When we have implemented each one of the improvements that our plan calls for, our corporation will emerge as a lower-cost, stronger, more streamlined operation that is better positioned to meet the realities of doing business today and in the future."

Conference call on the Web

American Greetings will broadcast its first quarter conference call live on the Internet at 10:30 a.m. Eastern time on Tuesday, June 19, 2001. The conference call will be accessible through the Investor Relations section of the American Greetings corporate Web site at
http://corporate.americangreetings.com/ . Minimum requirements to listen to the Web cast are RealPlayer software (available free at http://www.real.com/ ), audio capabilities, and at least a 14.4Kbps connection to the Internet. A replay of the Web cast will also be available on the site.

About American Greetings

American Greetings is the world's largest publicly held creator, manufacturer and distributor of greeting cards and social expression products. Its staff of artists, designers and writers comprises one of the largest creative departments in the world and helps consumers "say it best" by supplying more than 15,000 greeting card designs to retail outlets in nearly every English-speaking country. Located in Cleveland, Ohio, American Greetings drives annual sales of more than $2.5 billion. For more information on the corporation, visit http://www.americangreetings.com/ on the World Wide Web.

The statements contained in this release that are not historical facts are forward-looking statements. Actual results may differ materially from those projected in the forward-looking statements. These forward-looking statements involve risks and uncertainties, including but not limited to: retail bankruptcies and consolidations, successful integration of acquisitions, a weak retail environment, consumer acceptance of products as priced and marketed, the impact of technology on core product sales and competitive terms
of sale offered to customers. Risks pertaining specifically to the corporation's electronic marketing business include the ability of
AmericanGreetings.com to attract strategic partners as investors, the viability of online advertising as a revenue generator, and the public's acceptance of online greetings and other social expression products.


                        AMERICAN GREETINGS CORPORATION
            FIRST QUARTER REPORT OF CONSOLIDATED SALES AND INCOME
                     FISCAL YEAR ENDING FEBRUARY 28, 2002
              (In thousands of dollars except per share amounts)

                                                         (Unaudited)
                                                     Three Months Ended
                                                           May 31,
                                                      2001          2000

    Net sales                                      $ 505,740      $ 595,741

    (Loss) income before income taxes
      and cumulative effect of
      accounting change                             (128,565)        60,544
    Income taxes                                     (48,469)        22,038
    (Loss) income before cumulative
      effect of accounting change                    (80,096)        38,506
    Cumulative effect of accounting
      change, net of tax                                  --        (21,141)
    Net (loss) income                               $(80,096)       $17,365

    (Loss) earnings per share:
    Before cumulative effect of
      accounting change                               $(1.26)         $0.60
    Cumulative effect of accounting
      change, net of tax                                  --          (0.33)
    (Loss) earnings per share and
      (loss) earnings per share
        - assuming dilution                           $(1.26)         $0.27

    Average number of common
      shares outstanding                          63,498,724     64,503,935


                        AMERICAN GREETINGS CORPORATION
            FIRST QUARTER REPORT OF CONSOLIDATED SALES AND INCOME
                     FISCAL YEAR ENDING FEBRUARY 28, 2002
              (In thousands of dollars except per share amounts)

                                                         (Unaudited)
                                                      Three Months Ended
                                                            May 31,
                                                      2001           2000
    Net sales                                       $505,740       $595,741

    Costs and expenses:
      Material, labor and other
        production costs                             251,616        203,324
      Selling, distribution
        and marketing                                254,899        263,557
      Administrative and general                      65,769         68,755
      Non-recurring items                             52,925             --
      Interest                                        13,436         10,775
      Other (income)-net                              (4,340)       (11,214)
        Total                                        634,305        535,197

      (Loss) income before income
        taxes and cumulative effect
        of accounting change                        (128,565)        60,544
      Income taxes                                   (48,469)        22,038
      (Loss) income before cumulative
        effect of accounting change                  (80,096)        38,506
      Cumulative effect of accounting
        change, net of tax                                --        (21,141)
      Net (loss) income                            $ (80,096)      $ 17,365

      (Loss) earnings per share:
        Before cumulative effect of
        accounting change                             $(1.26)         $0.60
      Cumulative effect of accounting
        change, net of tax                                --          (0.33)
      (Loss) earnings per share                       $(1.26)         $0.27
      (Loss) earnings per share
        - assuming dilution                           $(1.26)         $0.27
      Average number of common
        shares outstanding                        63,498,724     64,503,935


                        AMERICAN GREETINGS CORPORATION
            FIRST QUARTER REPORT OF CONSOLIDATED SALES AND INCOME
                     FISCAL YEAR ENDING FEBRUARY 28, 2002
              (In thousands of dollars except per share amounts)

    Note A:    Seasonal Nature of Business: The Corporation's business is
               seasonal in nature. Therefore, the results of operations for
               interim periods are not necessarily indicative of the results
               for the fiscal year taken as a whole.

    Note B:    Reclassifications: Certain amounts in the prior year financial
               statements have been reclassified to conform to the 2001
               presentation.

    Note C:    Cumulative Effect of Accounting Change:   In December 1999, the
               Securities and Exchange Commission issued Staff Accounting
               Bulletin No. 101, "Revenue Recognition in Financial Statements"
               (SAB 101), which among other guidance, clarifies the Staff's
               views on various revenue recognition and reporting matters.  As
               a result, effective March 1, 2000, the Corporation adopted a
               change in its method of accounting for certain shipments of
               seasonal product.  Under the new accounting method, the
               Corporation recognizes revenue on these seasonal shipments at
               the approximate date the merchandise is received by the
               customer and not upon shipment from the distribution facility.
               Customer receipt is a more preferable method of recording
               revenue due to the large volumes of seasonal product shipment
               activity and the time required to achieve customer requested
               delivery dates.  The implementation of this change was
               accounted for as a change in accounting principle and applied
               cumulatively as if the change occurred at March 1, 2000.  The
               effect of the change was a one-time reduction to the
               Corporation's earnings of $21,141, which is included in
               operations for the three months ended May 31, 2000.

    Note D:    Acquisitions:  On March 9, 2000, the Corporation completed the
               acquisition of all outstanding shares of Gibson Greetings, Inc.
               ("Gibson") in a cash transaction.  The consolidated results
               include the results of Gibson from the date of acquisition
               forward.

    Note E:    Deferred Costs: The major components of prepaid expenses and
               other and other assets are deferred costs relating to
               agreements with certain customers.  Total commitments under the
               agreements are capitalized as deferred costs and future payment
               commitments, if any, are recorded as liabilities when the
               agreements are consummated.  Deferred costs are charged to
               operations on a straight-line basis over the effective period
               of each agreement, generally three to six years.  Deferred
               costs estimated to be charged to operations during the next
               twelve months are classified with prepaid expenses and other.

    Note F:    Special Charges:  During the three months ended May 31, 2001,
               the Corporation recorded a pre-tax restructuring charge of
               $52,925.  The primary components of this charge were costs
               associated with the shutdown of certain of the Corporation's
               domestic and foreign manufacturing and distribution operations,
               including employee severance and benefit termination costs. The
               Corporation's internet unit also recorded a pre-tax charge to
               write off the value of a partner contract in the amount of
               $17,727.  In addition, the Corporation recorded a charge of
               $53,550 during the period to write down inventory in its
               domestic operations to net realizable value associated with its
               previously-announced one-time efforts.  This amount is
               classified as material, labor, and other production costs.  The
               total impact of the restructuring and inventory charges net of
               tax was $66,331, or $1.05 per share.

               Also during the period, the Corporation began implementing its
               scan-based trading business model with certain of its
               retailers.  The impact of its implementation were reductions in
               its net sales and material, labor and other production costs of
               approximately $56,500 and $9,900, respectively, as well as non-
               recurring administrative costs of approximately $3,900, for a
               net pre-tax impact of approximately $50,500 or a net of tax
               impact of $0.50 per share.


                        AMERICAN GREETINGS CORPORATION
           FIRST QUARTER REPORT OF CONSOLIDATED FINANCIAL POSITION
                     FISCAL YEAR ENDING FEBRUARY 28, 2002
              (In thousands of dollars except per share amounts)

                                                          (Unaudited)
                                                            May 31,

    ASSETS                                            2001           2000
    CURRENT ASSETS
     Cash and cash equivalents                      $115,012        $71,293
     Accounts receivable, less allowances of
      $213,813 and $152,444 respectively
      (principally for sales returns)                352,217        428,630
     Inventories                                     358,884        312,124
     Deferred and refundable income taxes            196,669        223,615
     Prepaid expenses and other                      198,672        214,007
       Total current assets                        1,221,454      1,249,669

    GOODWILL - NET                                   227,957        177,439
    OTHER ASSETS                                     831,874        891,246
    PROPERTY, PLANT AND EQUIPMENT - NET              469,674        449,734
       Total                                      $2,750,959     $2,768,088

    LIABILITIES AND SHAREHOLDERS' EQUITY

    CURRENT LIABILITIES
    Debt due within one year                        $507,482       $310,284
    Accounts payable and accrued liabilities         314,189        272,979
    Accrued compensation and benefits                 81,137         69,780
    Dividends payable                                  6,371         12,904
    Income taxes                                     146,363         23,562
    Other current liabilities                        137,906        153,719
    Total current liabilities                      1,193,448        843,228

    LONG-TERM DEBT                                   367,416        414,120
    OTHER LIABILITIES                                194,318        223,400
    DEFERRED INCOME TAXES                             27,999         47,415

    SHAREHOLDERS' EQUITY
    Common shares - Class A                           58,865         59,767
    Common shares - Class B                            4,635          4,651
    Capital in excess of par value                   286,054        304,957
    Treasury stock                                  (447,192)      (447,433)
    Accumulated other comprehensive loss             (58,270)       (55,626)
    Retained earnings                              1,123,686      1,373,609
    Total shareholders' equity                       967,778      1,239,925
      Total                                       $2,750,959     $2,768,088


                        AMERICAN GREETINGS CORPORATION
                FIRST QUARTER REPORT OF CONSOLIDATED CASH FLOW
                     FISCAL YEAR ENDING FEBRUARY 28, 2002
              (In thousands of dollars except per share amounts)

                                                         (Unaudited)
                                                      Three Months Ended
                                                            May 31,
                                                      2001           2000
    OPERATING ACTIVITIES:
     Net (loss) income                              $(80,096)      $17,365
     Adjustments to reconcile to net cash
      provided by operating activities:
      Cumulative effect of accounting change,
        net of tax                                        --        21,141
      Non-recurring items                             52,925            --
      Depreciation and amortization                   21,431        18,161
      Deferred income taxes                              475         8,884
      Changes in operating assets and liabilities,
        net of effects from acquisitions:
        Decrease (increase) in trade accounts
          receivable                                  35,291       (12,107)
        Decrease (increase) in inventories             5,582       (13,953)
        Decrease (increase) in other current assets    6,016        (3,178)
        Decrease in deferred cost - net                6,464        15,234
        Increase in accounts payable and other
          liabilities                                (91,663)      (41,158)
      Other - net                                        214        (3,531)
      Cash (Used) Provided by Operating Activities   (43,361)        6,858

    INVESTING ACTIVITIES:
      Business acquisitions                               --      (137,575)
      Property, plant & equipment additions           (6,679)      (11,477)
      Proceeds from sale of fixed assets                  61        22,024
      Investment in corporate owned life insurance     4,610         3,697
      Other - net                                      1,958       (17,354)
        Cash Used by Investing Activities                (50)     (140,685)

    FINANCING ACTIVITIES:
      Increase in long-term debt                          --         1,016
      Reduction of long-term debt                    (13,996)      (12,863)
      Increase in short-term debt                    127,064       170,627
      Sale of stock under benefit plans                   --            31
      Purchase of treasury shares                         --        (1,797)
      Dividends to shareholders                       (6,336)      (12,904)
        Cash Provided by Financing Activities        106,732       144,110
      INCREASE IN CASH AND EQUIVALENTS                63,321        10,283

        Cash and Equivalents at Beginning of Year     51,691        61,010
        Cash and Equivalents at End of Period       $115,012      $ 71,293

SOURCE  American Greetings Corporation

 

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